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Hey Dhineshkumar,

Ideal Accountancy Ltd has the HMRC registration and AAT / QuickBooks credentials front and centre, which is exactly what people want to see, but the site still makes them ring you to get the basics. No pricing page, no case studies, just a phone number. Trust me i see this a lot, it's like having a tidy office with no reception desk, people hesitate.

That's the bit i sort, so the trust you've already built turns into more enquiries. Nothing flashy, just a site people can trust and actually use:) 

Are you even chasing more enquiries right now, or ticking over fine as you are?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Dhineshkumar,

The Swindon side of Ideal Accountancy Ltd is clear enough, and the cloud-based bookkeeping, payroll and tax work is the right mix, but there's still a lot left for someone to guess before they call. No pricing, no proper examples of the work, and only one testimonial doing all the heavy lifting.

I’d add a simple pricing section and a couple of real case studies, so people can see who you help and what they’re likely to pay before they pick up the phone. It’s a bit like a quote on a building job, people relax when they know the shape of it.

Is the site a priority at the minute or one of those 'one day' jobs?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Dhineshkumar,

You’ve got the right trust signals on Ideal Accountancy Ltd, HMRC registered, AAT licensed, QuickBooks ProAdvisor, all good stuff. The gap is that the site still leans hard on “Call now” and doesn’t do much to answer the next question people usually have, which is, why you, and what sort of jobs you take on.

That’s where a few short case studies help, especially with contractors and construction work. Show the problem, show the fix, show the result, and the site starts doing some of the selling before you ever pick up the phone.

When someone lands on your site, what do you actually want them to do?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Dhineshkumar,

Ideal Accountancy Ltd already looks credible, and the construction angle is a decent one to push harder because it gives people a clear reason to choose you. At the minute though, the site doesn’t really prove the outcome, it mostly lists the service and asks for a call.

I’d put a few short case studies on there, then a clear pricing range, so visitors can see the sort of work you do and stop wondering if they’re wasting your time. It takes the edge off for them, same as seeing the ticket price before you get to the till.

Is this something you want sorted this quarter, or are you happy leaving the site as it is?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Dhineshkumar,

I’ll leave this there after this one. Ideal Accountancy Ltd has the right credentials, it just needs the site to do a bit more of the convincing, with pricing and a couple of proper examples instead of relying on the phone number and one testimonial.

If it’s not a priority right now, no worries at all, i just didn’t want to assume the site was doing everything you need it to.

Should I leave you to it for now?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

Save resources: think before you print.

Unsubscribe