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Hey Valerie,

Buzzard’s Accountancy Limited has the trust and inheritance tax side front and centre, which is the bit that should be doing the heavy lifting on the site. At the moment there’s a lot of solid credibility there, but not much to push someone to pick up the phone, no pricing, no testimonials, no clear next step. Trust me i see this a lot, it’s like having a sharp suit with no shoes on, nearly there, but it doesn’t quite land.

That’s the bit i sort, so the site does a better job of turning the right visitors into enquiries. No hidden fees, price quoted is the price paid, and you end up with something you’re proud to send people to:)

Are enquiries coming in steadily enough already, or is the site still doing a bit too much sitting there?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Valerie,

The STEP membership and inheritance tax planning focus at Buzzard’s Accountancy Limited are proper trust signals, they just need backing up with a bit more proof on the page. Right now the site reads well, but without testimonials or case studies it leaves people doing the guesswork, and that’s where good enquiries slip away.

I’d put the proof where people are already hesitating, then make the next step obvious, so someone in Banbury doesn’t have to hunt around for a reason to get in touch. Same price, no funny business, just a site that earns its keep.

When someone lands on the site, what do you actually want them to do first?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Valerie,

Buzzard’s Accountancy Limited already sounds like the sort of firm people go to when the numbers matter, especially with tax planning, trusts and charity work in the mix. The site just isn’t doing much to turn that authority into action, there’s no booking option, no live proof, and the contact path feels a bit buried.

I’d fix that by making the first move dead simple, one clear call to action, a bit of reassurance, and a page that gets people from reading to replying without the faff. Nothing flashy, just a proper working site.

Is the website a priority at the minute, or one of those jobs that keeps getting pushed back?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hey Valerie,

Buzzard’s Accountancy Limited has years of experience and the specialist trust and inheritance tax work to back it up, which is exactly the sort of thing people need to see quickly. At the moment the site feels more like a brochure than a place that helps someone decide to enquire, and that’s a shame when the firm itself has plenty going for it.

I’d turn that into a clearer path to contact, with the right proof in the right places, so the site does a bit more of the heavy lifting for you. No hidden fees, no nonsense, just something that works properly.

If you had to pick, what would make the biggest difference, more calls, more form fills, or just fewer tyre-kickers?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

Save resources: think before you print.

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Hey Valerie,

Buzzard’s Accountancy Limited clearly knows its stuff, especially on trusts, inheritance tax and the more technical side of accountancy. I’m guessing the site is there to back that up, but without testimonials, case studies or a strong call to action, it’s leaving a fair bit on the table.

If it’s not a priority right now, no drama, i’ll leave it there. If it is, i’d be happy to sort the bits that make the site easier to trust and easier to contact.

Worth a look, or are you happy with how it’s handling enquiries as it is?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

Save resources: think before you print.

Unsubscribe