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Hello Michael,

Bright Partnership’s owner-managed and flexible setup is a proper selling point, the site just isn’t doing much with it yet. No pricing, no booking, no clear service breakdown, so people have to work harder than they should. Trust me i see this a lot, it’s like having a tidy office with the door half shut.

That’s the bit i sort, so the credibility you already have turns into more enquiries, with the price quoted being the price paid, no hidden extras, and a site you can actually be proud of.

Are you even chasing more enquiries right now, or ticking over fine as you are?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hello Michael,

The lack of pricing on Bright Partnership’s site is probably doing more harm than it looks. For accountancy work, people want a rough idea before they pick up the phone, otherwise they just keep scrolling. Trust me i see this a lot, it’s a bit like asking someone to book a table without showing the menu.

I’d put the right pricing and service detail in place, plus a simple booking path, so more of the right people get in touch and less get stuck guessing.

Would a few more qualified enquiries be useful, or is the site doing enough for now?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hello Michael,

Bright Partnership already has the owner-managed, experienced feel, which is good, but the site doesn’t back it up with much proof. No case studies, no clear reviews, no visible accreditations, so the first impression is doing all the work on its own. Trust me i see this a lot, it’s like a sharp suit with no shoes on.

I’d add the bits that make people relax and act, then make it dead easy to book or send an enquiry.

When someone lands on the site, what do you actually want them to do?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hello Michael,

If the Altrincham side of Bright Partnership is important, the site should be doing a bit more to earn trust locally. At the minute it’s light on the details people look for before they hand over their accounts or tax work. Trust me i see this a lot, it’s like a good shop with no prices in the window.

I’d sort the pages so the right services are clear, the proof is there, and enquiries are easier to start.

Is this something you want to improve this quarter, or later in the year?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

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Hello Michael,

I’ll leave it there from my side. Bright Partnership has a solid offer, the site just needs a bit more to turn visits into actual enquiries.

If it’s not a priority right now, no drama, i’d rather know than pester you.

Should i leave you to it?

Kind Regards

Simon Gilbert

T: +44 20 3432 4086
T: +44 74 1245 3243
E: [email protected]
W: www.iprecious.co.uk
A: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA

Iprecious is a trading name of Mad Tech Heads Limited, registered in England & Wales (company no. 14440918). Registered office: Office 7622, 182-184 High Street North, East Ham, London, E6 2JA.
ICO registration: ZC131659

Save resources: think before you print.

Unsubscribe